Unlock your site's potential with an SEO audit

The technical audit is the indispensable beginning of a successful SEO strategy. A full crawl of your site allows us to detect and correct any problems that could be affecting your site’s performance on search engines like Google. By concentrating our efforts on the main ranking criteria, our SEO audit agency will analyze your site’s source code in depth, just as a search engine understands it. The technology used, 404, 500 errors, broken or redirected links (301,302) and problems with the indexing of your pages will be detected so as not to hinder the proper referencing of your site.

A web site can present a number of technical problems that are detrimental to its ranking. Each technical audit begins with an exhaustive analysis of each url to identify the most frequent pitfalls, such as server errors, redirection problems, expired HTTPS certificates, broken URLs, mobile compatibility concerns or Core Web Vitals. These technical problems are often invisible to the naked eye and require expensive analysis tools.

The loading time of a web page is a determining factor for SEO as well as for user experience (UX). Slow-loading pages reduce engagement and conversions. We measure server response times and page load times to identify the elements that weigh pages down, such as unoptimized images, excessive Javascript or unminified CSS.

The HTML structure of each page template is also taken into consideration to improve the comprehension of your content by Google, Bing or Yandex. We examine the relevance of the tags used, the optimization of title tags, meta-descriptions, headers (H1 to H6), the presence of ALT attributes for images and also the presence of structured data (schema.org). Ensuring the correct use of these HTML elements can greatly influence your site’s organic SEO.

The semantic audit helps you understand how your content is perceived by search engines and your audience. This audit focuses on strategic keywords, search intent, benchmarking against competitors, optimizing existing content, and strengthening internal linking.

Each strategic page of your website must respond to your customers’ search intent to benefit from optimal natural positioning. Meticulous identification of your keywords is at the heart of our semantic audit. Our experts examine the relevant key terms you use to attract qualified traffic to each page. This includes search volumes, keyword difficulty, search intent and the page’s user experience in terms of information retrieval. (SXO)

We also analyze your current positioning in relation to your main competitors. Using advanced SEO tools, we can build up a complete picture of your visibility. This analysis reveals opportunities for improvement and gaps that need to be filled to outperform your competitors’ urls in the search engines.

To improve visibility and user engagement, we review your content to ensure that the semantics engines expect in terms of keywords are present on every page. This includes adjusting keyword frequency, enriching text and updating information to reflect current trends and the latest data. In addition, we pay particular attention to internal or external duplication of content, which can wipe out your entire SEO by de-indexing your pages from Google.

To ensure rapid results, we then analyze the power (Internal Page Rank) of each strategic page, focusing on Google’s reasonable surfer model. Internal linking is an often underestimated tactic for boosting your SEO. By creating relevant links between your pages, we help search engines understand the structure of your site and distribute the authority of each page more effectively. A good internal linking strategy significantly improves positions and facilitates the indexing of new content.

The popularity audit, or backlink audit, is a key step in assessing the impact of external links on your site’s SEO. This analysis helps you understand how netlinking influences the positioning of each url in search engines. In this way, it will be easy to optimize your link profile, anchors and the themes of related sites.

We start by evaluating all the indexed backlinks pointing to your site, focusing on those followed (do-follow) by search engines. These links transmit “juice” or “page rank” to each page and are essential for increasing the authority of your urls and your domain. Our analysis includes checking the validity of these links, their thematic relevance to your content, and their distribution across the various pages of your site.

The quality of referring domains is more important than their quantity. We evaluate the strength of these domains using metrics from several tools, such as Majestic and Babbar. A link profile made up of backlinks from high-authority sites in your industry significantly improves your SEO.

A critical aspect of the popularity audit is the identification and elimination of “spammy” links that can negatively impact your rankings. We analyze link anchors to ensure that they are varied and relevant. The idea is to avoid over-optimized anchor texts that can penalize your url or domain.

Understanding how your competitors build their link profiles can provide valuable insights for refining your own netlinking (linkbuilding) strategy. We carry out a comparative analysis to identify the linking strategies of your main competitors, discover the link sources they use and identify backlink opportunities you could exploit.

The final but not least important step in our SEO audit process is to provide a detailed report and customized recommendations that will turn insights into concrete actions. Our aim is to equip you with the knowledge and tools you need to proactively optimize your website’s visibility and improve your search engine rankings.

Our SEO audit report is designed to be both understandable and comprehensive. It meticulously documents every aspect of our analysis, from identified technical issues to content effectiveness, backlink structure and keyword performance. The report presents the data in a clear, organized manner, accompanied by graphic visualizations to make it easier to understand the issues and opportunities.

Each element of the report is accompanied by an explanation of why it is important for your SEO and how it affects your overall performance.

The heart of our report is the customized recommendations we make. These action plans are based on SEO best practices and tailored specifically to your site and business objectives. They are designed to be actionable and measurable, allowing you to track progress and see the real impact of the changes implemented.

We prioritize these recommendations to help you focus your efforts where they will be most beneficial. This roadmap includes short-, medium- and long-term actions, enabling you to effectively plan the resources and time needed to optimize your site.

Our commitment doesn’t end with the delivery of the report. We’re here to help you understand and implement each recommendation. Whether you need further consultation, training for your team, or help deploying technical changes, we’re here to ensure you have all the support you need to succeed.