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FGP Swiss & Alps - Prestige real estate site

FGP Swiss & Alps is a new dimension in prestige real estate. A subsidiary of Groupe Comptoir Immobilier, FGP Swiss & Alps was created in 2021 to offer a range of rare properties for sale and rent. The creation of the website was an essential element in the smooth launch of the project.
As a renowned subsidiary, it was essential that the image conveyed by the site corresponded to that of the group.

Réalisation

Challenge

The objectives were :

  • Create a streamlined visual identity
  • Add call-to-actions to achieve objectives
  • Putting forward the notion of rarity and exception
  • A special emphasis was placed on animations
  • A clear understanding of the link between the subsidiary and the group

Solutions

A large number of workshops were organized between the various collaborators and our team in order to establish together a strategy consistent with the subsidiary’s business objectives. The role of the art director was enormous in this project, since the image of FGP Swiss & Alps would be reflected in this first site.
We therefore created a site that was completely sober in order to respect the expected prestical spirit. A feed was developed to bring up the relevant properties.
Our UX experts, in collaboration with the FGP,
worked hand in hand to achieve a site that was as successful in terms of design/UX as it was in technical and functional terms.
The site is now the FGP Swiss & Alps real estate catalog.

FGP & Alps mockup

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Our expertise & key words

Real estate website
UX/UI Design
Webmarketing
  • The search for meaning is our reason for being
  • Listening skills
  • Thinking skills
  • Sense of detail
Website marketing digital