Claude Bernard
it’s in Les Genevez that Claude Bernard, founded in 1973, creates its magnificent timepieces, whether with mechanical or quartz movements, all assembled with a passion for detail.
Today, Claude Bernard prides itself on using the most modern materials in its watches, but without renouncing this magnificent Swiss watchmaking tradition.
Challenge
During a series of workshops, we defined the digital strategy for Claude Bernard’s future website and shop. The aim is to merge the two current sites (showcase and ecommerce) within a single CMS, to have more flexibility in the back office and marketing possibilities with the opening to Market place.
Solutions
The choice fell on a CMS that offers flexibility for the customer, who can adapt his site as and when required. We migrated the data from the 2 sites to Shopify, imported the 1000 or so points of sale into a store locator module, and set up the chosen theme.
CB mockup
Our expertise & key words
- The search for meaning is our reason for being
- Listening skills
- Thinking skills
- Sense of detail
