Instagram Community Manager Agency

Content strategy on Instagram

Turn your Instagram followers into loyal customers!
Thanks to our community management expertise and content strategies on Instagram, transform your presence on this social network with captivating photo carousels, videos and Reels. Engage your audience, boost your visibility and build customer loyalty with impactful content tailored to your brand.

Agence community Management Instragram à Genève
610

Millions of subscribers

A tailor-made Instagram strategy to capture and engage your customers

1. Social networking experts

15 years of experience
Customized strategy
Content creation

In terms of social networking strategy, Instagram is positioning itself as a must-have social medium for companies looking to captivate and engage their target audience.
However, creating content adapted to this platform requires a specific and professional approach.
At our Instagram agency in Geneva, we master the art of content creation, focusing on three key components: photography, video, and copywriting.

The photographic creation for Instagram isn’t just about aesthetics; it has to tell a story, convey an emotion or accurately represent the brand.
Our community managers know how to use light, angles and filters to produce images that not only attract attention but also encourage interaction and conversion.

At the same time, video production has become a powerful marketing tool on Instagram, particularly with the advent of reels and stories. These short but impactful formats require a concise narrative and impeccable technical execution to capture interest in a matter of seconds.

Our team of experienced videographers and editors excel at creating videos that stand out in saturated news feeds in particular, and stimulate significant engagement.

The content writing on Instagram goes beyond simply captioning a photo or video. It involves a deep understanding of the brand, target audiences and the nuances of the social network.
Our digital content writers create copy that encapsulates the essence of your message, optimizes the use of hashtags for greater reach, and clearly prompts action.

By combining these three disciplines, Procab Studio enables you to stand out from the competition on Instagram, turning every publication into an opportunity to strengthen your brand and attract new customers.

2. Why Instagram for your business?

Expérience du community manager à Genève
Visibility
Algorithm knowledge
Personalization
Distinctiveness for your brand

At Procab Studio Geneva, we take full advantage of the platform’s targeting capabilities to boost your visibility.
Using advanced techniques in social SEO and targeted advertising, we ensure that your photo carousels and reels achieve consistent reach.

We constantly adapt to algorithm changes and user preferences, enabling your business to stand out from the competition.
Our advertising campaigns are designed to engage users and prompt action, promoting your brand’s visibility and converting views into valuable interactions.
Thanks to our Instagram agency in Geneva, develop and retain your community, transforming every piece of content into a new opportunity in terms of visibility and conversion for your business.

To actively engage your Community!

Engaging your community on Instagram isn’t just a matter of posting frequency. No! It’s an art! An art that requires both understanding AND responding to the specific needs of your followers.

Our team of social networking experts designs innovative reels, engaging videos and interactive posts, encouraging comments, shares and likes.

We also attach particular importance to personalizing responses to comments and private messages, and organizing contests and polls that encourage active community participation.
This approach not only increases your brand’s visibility, but also creates a lasting bond with your customers or prospects, turning occasional users into brand ambassadors.

Our method ensures that every interaction on your social media is an opportunity to strengthen your presence on Instagram and enrich customer relations.

3. Our services on Instagram

Expert en création de contenu multimédia pour Instagram chez un client à Genève
creativity
Photo and video
Write engaging captions
Targeted advertising

Create captivating content!

In today’s digital world, creating original content for Instagram is a cornerstone of any successful marketing strategy.
Our goal? Captivate and engage!

We analyze current social media trends to integrate elements that promote visibility and interaction.
Through targeted advertising campaigns, we ensure that your content reaches your different audiences, maximizing ROI.

In short, our mission is to transform your presence on social networks, and more specifically Instagram, into a powerful communication and marketing lever.
With Procab Studio, your content doesn’t just get seen; it captivates, engages and converts.

 

Create targeted advertising campaigns!

We adopt targeted advertising strategies to maximize the impact of your campaigns on Instagram. Our approach is based on careful analysis of demographic and behavioral data, enabling us to tailor ads to the specifics of your target audience. We use advanced techniques such as retargeting to reach users who have already interacted with your brand, increasing the chances of conversion.

We also leverage the capabilities of Instagram Ads to test different variations of your advertising messages, promoting even more effective results.

This dynamic strategy ensures efficient use of your budget, placing your ads where they generate the most engagement and results.

By integrating these carefully crafted Instagram ads into an overall communications plan, we help you build your brand presence more consistently and persuasively across all digital media.

 

Analyze and understand the results!

We meticulously analyze the results of every post published on Instagram to provide you with detailed reports.
Using advanced analytics tools, we identify which posts perform best and which elements drive engagement. These reports enable us to understand your audience’s preferences more precisely and adjust your strategy accordingly. By identifying the content that captivates and engages the most, we maximize your return on investment and ensure continuous improvement of your presence on Instagram. Thanks to our reporting, every post is an opportunity to learn and refine your strategy.

4. Key figures for Instagram in 2024

Croissance de ventes grâce au e-commerce et au webmarketing
Active users
Subscriber engagement
Reel performance
Influence on purchasing decisions

Active users: In Switzerland, Instagram had around 4.12 million active users in April 2024, representing 46% of the population. In France, Instagram reaches an advertising reach of 53.4% of the population aged 18 and over.

User engagement: Users spend an average of 30 minutes a day on Instagram, with more than 500 million users logging on daily. This time spent on the platform offers companies a significant opportunity to engage their audience.

Reel performance: Reels continue to outperform other content formats in terms of reach, with an average reach rate of 30.81%. Reels also generate 22% more interactions than traditional video posts, making them a powerful tool for increasing engagement. (

Influence on purchasing decisions: 70% of shoppers turn to Instagram for their next purchase, and 60% of users discover new products on the platform. What’s more, over 40% of users have visited a website to buy a product after seeing it on Instagram. This shows the direct impact of Instagram on consumer purchasing behavior.

These Instagram statistics from 2024 clearly show that integrating Instagram into a company’s social networking strategy can significantly improve visibility, engagement and sales.

For companies in Switzerland and France, developing their presence on Instagram is not only strategic, but essential to remain competitive in today’s digital landscape.

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Kristina experte en Community Management chez Procab Studio

Head of Social Media

Kristina

Kristina
  • The search for meaning is our reason for being
  • Listening skills
  • Thinking skills
  • Sense of detail
Website marketing digital