Entrust the management of your Google Ads campaigns to a team of SEA experts based in Geneva, specialists in the Swiss market for over 20 years. Turn every click into an opportunity with our expertise in campaign management, on-page optimization and conversion tracking.
Our team is made up of Google Ads-certified professionals, with in-depth knowledge of best practicesand the latest trends on Google Ads, including Performance Max, CMV2 advanced and Google Ads tracking in server-side Their expertise enables them to create high-performance campaigns tailored to your objectives.
Every business is unique. We offer personalized coaching to create customized campaigns tailored to your objectives. In-depth analysis of your needs and market, development of a specific strategy, an approach to maximize your return on investment
Continuous monitoring and optimization to guarantee the best results. Thanks to AI, campaigns are constantly monitored. Developed by Procab Studio, this system uses Google Ads APIs to continuously monitor performance. Project managers check weekly that the system is running smoothly. Regular data testing ensures accurate communication with your Google Ads account. Every detail is optimized to maximize your results
Leveraging cutting-edge technologies to maximize understanding of your data In-depth analysis to understand your users’ behaviors and needs, enabling marketing strategies to be refined and campaigns to be optimized for more accurate and effective results. Our customized dashboards offer clear, real-time visibility of performance.
Development of customized strategies.
In-depth competitive analysis
Identifying the best-performing keywords
Ad copy to maximize your results
Setup, monitoring and adjustments
Detailed reporting and performance analysis
Every company is unique. We offer a tailor-made strategy for your campaigns, adapted to your objectives. In-depth analysis of your needs and market, development of a specific strategy, and ongoing collaboration to optimize campaigns in real time. A personalized approach to maximize your return on investment.
In-depth study of the competition to position your ads effectively. Analysis of competitors’ strengths and weaknesses to identify opportunities and fine-tune your strategy.
Identification of the most relevant and effective keywords for attracting potential customers. Using advanced tools and in-depth analysis, we select the terms that maximize your visibility and generate the most conversions.
Powerful ad copy to maximize clicks and conversions. Proven techniques to capture attention and encourage action. A/B testing to optimize teasers and visuals, integration of extensions to enrich and improve campaign effectiveness.
Setting, monitoring and adjusting campaigns to maximize effectiveness and return on investment (ROI). Use of advanced strategies to optimize performance and ensure that every franc invested generates the best possible results.
Detailed reporting and performance analysis for informed decision-making. Precise tracking of key indicators, identification of trends and strategic recommendations to optimize your campaigns and maximize ROI.
After an in-depth consultation to understand your needs and objectives, a customized strategy is developed and your campaigns are implemented according to a precise back-planning schedule. This structured process ensures that every stage of the campaigns is optimized to meet your objectives.
campaigns
Our advanced AI monitoring system enables us to continuously maximize the effectiveness of your Google Ads campaigns. The combination of human expertise, supported by AI technology, enables us to make proactive adjustments, ensuring that your campaigns remain competitive and effective.
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Boost your sales with targeted ads
Increase sales, generate leads or drive traffic to your site by targeting users who are actively searching for your products or services on Google. Also known as Search, this network enables you to reach a highly qualified audience thanks to specific keywords and ads visible directly in search results.
Enrich your ads with extensions to provide more information and encourage clicks. Use intelligent bidding strategies and track conversions to optimize spending and maximize ROI.
Attract attention with impactful visuals
Boost your brand awareness and grab your audience’s attention with visually engaging ads delivered to millions of Google partner websites, videos and apps. The Display Network lets you reach a wide audience while targeting specific segments based on user interests and behaviors.
With a variety of ad formats, you can create memorable visuals that capture attention and stimulate engagement. Use remarketing to retarget visitors who have already interacted with your site, increasing the chances of conversion.
Advanced targeting tools and automation options enable you to optimize your campaigns in real time, maximizing the effectiveness of your advertising spend.
Present your products to potential buyers
Present your products directly to potential buyers with visually appealing ads on Google Shopping. The Shopping Network lets you display detailed product listings, including images, prices and descriptions, in Google search results and on the Google Shopping tab.
Target users who are actively shopping, and increase your sales by providing them with relevant information about your products. Thanks to integration with your inventory, ads are automatically updated to reflect current availability and prices.
Use advanced targeting tools and automatic bidding to optimize campaign performance in real time, maximizing your return on investment.
Tell your story with captivating videos
Energize your brand and engage your audience with video ads delivered on YouTube and the Google Display Network. The Video Network lets you reach potential customers when they view or search for videos online, increasing awareness and engagement.
Use a variety of ad formats, such as TrueView ads, to captivate your audience with compelling video content. Target specific segments based on user interests, behaviors and demographics.
Thanks to Google’s measurement and analysis tools, track the performance of your video ads in real time and adjust your campaigns to maximize impact. Leverage the power of video to boost brand awareness and drive conversions.
Increase installations and engagement with your application
Promote your app and engage users with ads served on the Search Network, Google Play, YouTube and other apps. The App Network lets you reach people interested in apps similar to yours, increasing installs and interactions.
Use a variety of ads, including text, images and video, to captivate your audience and encourage downloads of your app. Target users according to their interests, behaviors and demographics for optimal results.
Optimize your campaigns in real time with Google’s tracking and analytics tools, ensuring your ads reach the right people at the right time. Re-engage your existing users to boost in-app actions and maximize the value of each installation.
The ultimate Cross-Channel broadcast
Performance Max is a new type of advertising campaign offered by Google Ads, designed to maximize the effectiveness of your advertising efforts. By centralizing access to Google’s entire advertising inventory (Search Network, Display, YouTube, Google Shopping, Gmail, and Discover) into a single campaign, Performance Max offers unrivalled coverage and flexibility
This campaign uses artificial intelligence algorithms to optimize ad creation, delivery and performance in real time, helping to maximize results. Specific objectives, such as sales, leads or traffic, are configured, and conversions are tracked and measured across all channels.
Dynamic creativity enables text, images and video to be combined to create compelling ads, automatically tested and adapted to find the best performing combinations.
Google Ads is an online advertising platform developed by Google. It allows companies to create ads that appear on Google’s search network, YouTube and other partner sites. Ads can be textual, visual or video, and are displayed according to the keywords searched by users. The platform offers several campaign types, including Search, Display, Video, Shopping and App, enabling you to effectively target your audience across different channels.
